Should I buy the Apple TV 4K now?
Wait
Not yet. The Apple TV 4K isn't on sale until Nov 13, 2026. A new model was just announced and goes on sale November 13. The previous model is discontinued.
Last reviewed Oct 13, 2026
A new Apple TV 4K with the A19 chip was announced on October 13, 2026 and goes on sale November 13. The previous model is discontinued, so wait a few weeks for the new one.
When did the Apple TV 4K come out?
It goes on sale on Nov 13, 2026.
How much does the Apple TV 4K cost?
It starts at $299 in the US from Apple. Retailers often sell it for less.
Is a new Apple TV 4K coming soon?
Not on sale yet. Replaces the 2022 model.
Who is the Apple TV 4K best for?
Anyone who wants the best streaming box for an Apple household.