Should I buy the Apple Watch Ultra 4 now?
Recommended
Yes. Now is a good time to buy the Apple Watch Ultra 4. Brand new, with the longest battery life of any Apple Watch.
Last reviewed Oct 13, 2026
Apple Watch Ultra 4 is Apple's toughest watch, with the longest battery life and the brightest screen. It came out in September 2026, so it's at the start of its cycle.
When did the Apple Watch Ultra 4 come out?
It was released in September 2026.
How much does the Apple Watch Ultra 4 cost?
It starts at $799 in the US from Apple. Retailers often sell it for less.
Who is the Apple Watch Ultra 4 best for?
Runners, hikers, divers and anyone who wants multi-day battery life.